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Business association newsletters and networking groups potentially interested in your sector. The press release should be relatively concise, while still offering all the relevant details regarding the site launch. It is important that the content of the message is informative and as little promotional as possible, highlighting the innovations inherent to the new site. Including any statistics and/or a statement from top management can help make the press release completer and more interesting. The countdown Sometimes even apparently accessory elements are able to make a difference to the results. For example, a banner on the homepage that says something like " We'll be back soon with a completely revamped site " followed by the launch date and, perhaps, a countdown timer. Again, a short, bulleted list of new features or, more generally, improvements that customers will find is a relevant aspect in commercial terms.

NB when you are not sure of respecting an exact date for the publication of the site it is photo editing servies better to indicate a generic "coming soon". You might be interested in "Web design and web development how to offer an effective user experience" Blogs promote website There are several digital marketing channels you can use to further promote your new site. One of these is the blog which, as we have always recommended, should be a distinct entity from the site, having different purposes and purposes. An article that talks about the new website, anticipating and delving into various aspects, constitutes another effective tool, created internally and aimed at a wide audience. Special offers Once the imminence of the new site is announced, it is not a given that visitors will arrive.



We know that leads and customers are always looking for something of value that can influence their choices. Therefore it would be more appropriate than ever to accompany the launch of the site with special offers for a limited period, for example a discount on the first order placed online, a discount on the first month of service or even a free exclusive item as a gift with the first order that will be placed on the new web platform. Conclusions promote website Email Marketing why it is still a fundamental tool for companies MARCO TARGA JULY email marketing.