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To determine consumer attitudes, analysts often use the comparative scoring method based on factors that affect consumer attitudes. . On the basis of selected standards for a type of goods produced by many different enterprises, the comparative analyst gives a score to each product of each enterprise. The analyst then calculates the total score for each product. Based on the analysis results, we will know the attitudes and wishes of consumers. In addition, the score of each standard is determined based on the attractiveness of that standard that makes consumers interested in purchasing the product being compared. The more important the standard, the higher the coefficient score.
Target market The target market is the current market and is the basis for determining the Email Data business goals of the enterprise. Identifying the target market reflects the ability and prospects for market development of the business in the future. The size of the target market not only shows the position and strength of the business in the target market but also shows the current status and level of competition. This is the goal of the business's market growth directions. Growth direction and market penetration Growth direction and market penetration Growth direction and market penetration The size of the target market can be expanded thanks to good management and marketing.
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That is, the business can take over the market portion of its competitors or penetrate into a relatively non-consumer portion of the market. Conversely, the target market size may also be narrowed. Therefore, to survive and develop, businesses need to analyze growth directions and market penetration to build and choose the right business plan. Market analysis process you should know Depending on the scale, goals, and different methods, businesses choose different market analysis processes. Next, Miko Tech will introduce the optimal market analysis process that you should know, specifically: Identify main purpose Businesses conduct market analysis for many different reasons such as identifying and evaluating competitors, market status or customer analysis. However, businesses need to decide the purpose of the analysis.
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