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You create content while listening directly to your target audience. The writers and editors in charge of production also participate in the event and finish the article while imagining the target in front of them, so the content is consistent. Furthermore, when the article is published, the participants who participated in the discussion event will say, ``Oh yeah, this was important,'' and help spread the word on social media, so it will spread from the initial stage. Since it is based on what we have discussed ourselves, we can tell you the merits of the content as a stakeholder. --This is a bit of an invention. I think this is the ideal way to create content, but isn't it costly? It will take a while. I think they probably spend more on each article than other companies. However, since the readership is people with higher annual incomes, the model ultimately contributes fully to sales.
I want to focus on quality rather than quantity of content. I don't want to publish Slovenia Email List a throwaway article. A project that will change the future: Discussion Scene from the event where 50 people gathered and had a discussion ( from the official Facebook page ) In order to maintain the purity of content, we want to focus on quality rather than quantity, and on creating a “place” environment. --How long does the schedule actually go from discussion at the event to publication of the article? Also, what is your production system like? The production period is about one and a half to two months. In addition to the main content we call special features, we produce interview articles and various reading materials based on events.
I am the only one on the intelligence side involved in production . We also have two venture capitalists with extensive business experience who are responsible for event planning and content support, and about four editors and writers. The content requires a wealth of business knowledge, and the themes covered in each special feature are highly specialized, so we only ask editors and writers who have the experience and skills to interact with the target audience. There is also the background that it is difficult . So, the main production bases that we request are the Netherlands and Singapore. I sometimes conduct interviews from overseas via Skype , and when I try it, there are no problems at all. Furthermore, as an application of Skype interviews,.
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